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News · Style
Fashion, watches, jewelry, and the art of dressing well
In 1917 Louis Cartier looked at the machine tearing across the battlefields of France and saw, of all things, a wristwatch. A century later the Tank is still the most quietly radical thing you can wear.
Rolex could barely give the Cosmograph Daytona away in the 1960s. Then a movie star wore one, a nickname stuck, and in 2017 his own watch sold for nearly eighteen million dollars.
Ferdinand Adolph Lange built a watch industry in a poor Saxon mining town in 1845. A war and a nationalization erased it. In 1990, his great-grandson started again from nothing.